Corporate Identity
Corporate identity encompasses the values, culture, and personality that define your brand.
What should a consistent visual and verbal identity convey for your brand?
Differentiation, a strong reputation, and effective communication of value.
A strong corporate identity is the cornerstone of an effective branding strategy.
Here is an outline of the three main pillars that make up a brand and its services:
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Corporate identity
Brand audit
Brand personality
Values and philosophy
Positioning
Cultural context
Naming / Claim
Visual identity
Logo
Visual system
Corporate materials
Iconography
Graphics and patterns
Photography
Branding
Brand guidelines
Catalogues
Newsletters
Brochures
Merchandising
Packaging
Signage
Corporate identity
Brand audit
Brand personality
Values and philosophy
Positioning
Cultural context
Naming / Claim
Visual identity
Logo
Visual system
Corporate materials
Iconography
Graphics and patterns
Photography
Branding
Brand guidelines
Catalogues
Newsletters
Brochures
Merchandising
Packaging
Signage
Benefits of corporate visual identity
A strong corporate identity is crucial for any company seeking to establish a strong presence in the market.
It projects a coherent and consistent image. It strengthens our presence in the sector and communicates values and mission.
Create your integral brand experience!
Make a positive impact on the perception and success of your business!
When is the ideal time to define your visual identity?
Process
This design process is divided into 3 key stages:
Information, Approach and Creation, ensuring a comprehensive and coherent development of the visual identity.
Branding
Branding is about enhancing what already makes you unique:
your corporate identity.
Through strategies and actions, we communicate that unique identity which sets you apart from the competition.
Think of Apple: its branding is not just the apple logo, but the experience offered by its products, their design, and the constant sense of innovation.
